Internal SEO. How to manage multilingual websites to reach your target audience?

Multilingual websites remain one of the most challenging, yet most rewarding SEO areas.

However, our experience shows that even experienced businesses often forget:

  • Different markets require different keywords.
  • Language versions must be unique not only linguistically but also semantically.
  • Link building strategies vary by country.

When working with multilingual websites, we:

  • Audit hreflang and canonical tags.
  • Check for duplicate content.
  • Create localized keyword strategies for each market.
  • Align SEO strategy with the culture of the specific market.

🌐 Properly managed SEO of multilingual websites – growing traffic not only from one, but from several markets.

🔴 Improperly – traffic is lost both abroad and in the main market.

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