- Optimize your GBP (Google Business Profile) by selecting accurate categories.
- Maintain constant communication with customers—respond to questions and reviews.
- Post relevant, optimized content.
- Update your account information regularly.
- Did you know that regular posts on your GBP profile act as an SEO signal? Posts about promotions, new products, or current events not only increase engagement but also help Google see that your business is active.
Pro tip: to outperform your competitors, local SEO needs to be not only set up, but also maintained on an ongoing basis!